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Developed from powerful techniques consistently proven in the world of multi-million pound commercial bid writing, Persuasive Writing reveals the most efficient and effective ways to make your words work, time after time. Discover how to: Transform any document into something truly compelling and persuasive Understand what your reader really wants to hear and use this to get what you want Combine logic and emotion to convince even the most sceptical reader Whether you're writing for business or for pleasure, the longest document or the shortest email, with these and many more proven techniques, Persuasive Writing will ensure every word works for you.

For more than seventy years, Penguin has been the leading publisher of classic literature in the English-speaking world. With more than 1,700 titles, Penguin Classics represents a global bookshelf of the best works throughout history and Persuasive Writing: How to Harness the Power of Words download PDF across genres and disciplines. Readers trust the series to provide authoritative texts enhanced by introductions and notes by distinguished scholars and contemporary authors, as well as up-to-date translations by award-winning translators." It is time to rethink the relationship between teaching and learning and assess the crucial skills students need to succeed in the 21st century. The authors assert that educators must focus assessment on mindfulness and feedback for improvement, framing assessment around six fluencies students need to cultivate. The book provides scenarios, lessons, activities, and assessment rubrics.

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Author: Peter Frederick
Number of Pages: 208 pages
Published Date: 31 May 2011
Publisher: Pearson Education Limited
Publication Country: Harlow, United Kingdom
Language: English
ISBN: 9780273746133
Download Link: Click Here
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